Advanced special needs planning requires a comprehensive and tailored approach to ensure long-term stability, quality of life and maximize benefits. At The American College of Financial Services’ recent Advanced Special Needs Planning Symposium, experts in this space delivered complex solutions—but what if you are a financial professional who is just starting your educational journey when it comes to special needs planning?

Typically, financial professionals assume they have no clients in the special needs community or may underestimate the amount. At the symposium, attendees learned from an industry expert, Pat Bergmaier, CFP, ChSNC that “Disabilities do not discriminate.” Bergmaier shared that a little more than one in four people living in the United States will experience disability in their lifetime. Statistically speaking, a financial professional is likely going to have some sort of special needs planning in their book of business. Thus, having foundational knowledge is paramount for financial professionals to ensure the best experience for all clients.

The symposium experts provided six initial steps to empower financial professionals to navigate the complexities of advanced special needs planning with confidence and expertise.

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However, they often face financial disparities throughout their employment, lower lifetime earnings, reduced retirement savings and higher healthcare costs than their male counterparts. While retirement is a phase many people look forward to, it can also bring unforeseen challenges, especially when someone faces significant medical needs for themselves or their partners. When it comes to retired women, who often have unique financial circumstances, it is crucial for financial advisors to be proactive and prepared—engaging these women in proactive discussions about strategies that can protect them from financial ruin and ensure their peace of mind about healthcare spending. These conversations should encompass health conditions and family health histories and address the realities of aging and declining health.

According to a report by the Employee Benefit Research Institute (EBRI), women spend more on healthcare in retirement than men. To ensure they have sufficient money to cover healthcare expenses in retirement, women planning to retire in 2021 should have saved $193,000. Compared with men of the same age, women need nearly $21,000 more when entering retirement. This discrepancy is primarily due to women’s longer life expectancy and their higher likelihood of experiencing chronic health conditions such as arthritis, osteoporosis and dementia. Furthermore, women are more prone to need long-term care, which can be financially devastating without proper planning.

Unfortunately, many consumers lack sufficient knowledge about the challenges of health deterioration and the expenses associated with healthcare, particularly end-of-life care. A 2020 study by the American College of Financial Services surveyed 1,500 individuals aged 50 to 75 to assess their knowledge about finances in retirement. The study found that fewer than one in five female respondents realized that 70% of the population will need long-term care at some point in their lives. The majority underestimated this reality, with approximately one in three female respondents believing that the percentage at risk is 25% or lower. This lack of knowledge likely contributes to the fact that only 8% of female consumers believe it is very likely they will require long-term care in their lifetime.

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And when looking at the rising generation of earners, 75% of women under 45 manage their own finances (Source: Merrill Lynch, Seeing the unseen: The role gender plays in wealth management, 2022). Considering women outlive men by an average of five years, these trends translate to significant and lasting gains in economic power, both in decision-making and investable assets.

So, what does this mean for wealth managers and advisory firms? While the core services that women need may not differ from their male counterparts, the approach must be nuanced in order to effectively support this important market segment.

The American College of Financial Services is excited to partner with Financial Advisor magazine to launch “Women In Planning,” a monthly column dedicated to the contemporary planning needs of modern women. The column is expected to launch late March 2023.

“Over the decades, women have steadily increased their financial power. Women are earning more, learning more and making more financial decisions than ever before,” says Hilary Fiorella, executive director of the Center for Women in Financial Services at The American College of Financial Services. “This initiative aims to arm the industry with the tools needed to better serve the significant market opportunity that women represent.”

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Created in 2004 by the industry education group Life Happens, Life Insurance Awareness Month seeks to educate Americans about life insurance and how it can help provide financial security for them and their families. In conjunction with LIMRA, Life Happens reports every year on the status of the American people with regard to life insurance in their Insurance Barometer Study–and their work appears to be paying dividends. Findings from the 2023 Study include:

• Self-reported life insurance ownership continued to rise from 50% of survey respondents in 2022 to 52% in 2023
• Non-insurance owners who say they want and need a policy hovered around 30%, a similar number to 2022
• Up to 48 million middle-income consumers could be interested in obtaining a life insurance policy

During the month of September, social media is flooded with calls by financial professionals and companies for the general public to consider the value of a good life insurance policy. In addition, with the holidays coming up and bringing with them family get-togethers, multigenerational discussions, and New Years resolutions, it can be a great time even after Life Insurance Awareness Month is over to talk about the need for life insurance.

As the preeminent designation program for financial professionals in the insurance field, The College’s CLU® designation proves its ongoing importance in these conversations.

Life Insurance: A Foundational Concern

The American College of Financial Services was founded in 1927 by pioneering financial services professional and educator Dr. Solomon Huebner. While Huebner had an expansive vision for improving the financial services industry for the betterment of society, he was an insurance field professional by trade–and this showed in The College’s first-ever designation program, the CLU®.

Over nearly a century, The College grew and expanded to cover such subjects as retirement income planning, wealth management, special needs and philanthropic planning, diversity, equity, and inclusion initiatives, and more, but the CLU® designation remains a fundamental part of its legacy. The CLU® is still recognized as the gold standard in the financial services industry for life insurance education.

The CLU® designation program offers financial services professionals an in-depth understanding of the practical, legal, and ethical aspects of life insurance and its techniques and tools, accepting life insurance as a vital part of a holistic financial plan. The CLU® curriculum includes not only concepts and law within overall risk management, but also the necessary knowledge to help clients address estate planning needs and to gain an understanding of solutions that address life insurance for business owners and professionals. These include key person insurance and other related employer and employee benefits.

A Personal Appeal for Life Insurance Planning

While life insurance may not capture public or professional attention the way the stock market, investment management, or retirement planning sometimes do, the importance of life insurance planning and the insurance field in general is something many financial advisors deeply believe in.

In a video posted for Life Insurance Awareness Month in September 2023, College Business Development representative Anthony “Tony” Boquet reflected on the financial security a life insurance policy can bring to clients no matter what stage of life they are in. He also shared a deeply personal story from his own experience as a life insurance professional.

Boquet related that years ago, he had visited two recently married friends with the goal of selling them additional life insurance policies. The husband repeatedly declined to apply, jokingly citing his youth as evidence that he had no need of a life insurance policy. Tragically, within 24 hours of that conversation, he was killed in a freak accident when a car ran off the highway and struck him while he was cutting grass in his front yard. He was only 22 years old.

“If you’re a life insurance planner or a financial professional, you owe it to your clients to make sure they’re aware that our future is not guaranteed,” Boquet said. “My friend didn’t plan on dying that weekend, and his wife later told me he was planning on buying the life insurance policy from me when I returned to work on Monday.”

Boquet said this story constantly reminds him about the importance of Life Insurance Awareness Month, and how people of all ages and backgrounds need to be prepared for anything.

“He may be gone, but his story has lived on in me and helped protect countless others over the years,” he said. “Please take the time to talk to your clients and those you love about the importance of life insurance planning during this Life Insurance Awareness Month.”

You can also see another video story from Boquet here.