Next-Gen Advice: Why and How to Modernize Your Marketing for Modern Clients

Hear from a dynamic panel of next-gen professionals who present practical and applicable advice to financial professionals on modernizing their marketing and business for modern clients. With a growing population of next-geners taking over the marketplace, one must understand and connect with the changing audience and adapt their outreach to maintain their business. This session examines why marketing to a next-gen audience is crucial at this moment, offers applicable tips on connecting with the new generation, and reviews foundational items for digital engagement success that even less tech-savvy person can implement.